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This domain hotandcoldelectric.com has the following in the homepage, "Welcome to Hot and Cold Electric! HCE is owned by Jonathan A." Our analyzers observed that the webpage also stated " Murphy, Master Electrician, offering a full line of electrical services." The Website also stated " And coming soon a full line of heating and cooling services. As a Master Electrician, with over 12,000 hours of experience as an electrician prior to attaining M. By the EPA as a Universal Refrigeration Technician. For installation of Fujitsu Mini-split heat pumps. For scheduled after-hours service - if we schedule a 9 pm appointment, you wont pay extra." The website's header had maine as the most important keyword. It was followed by electric, electrician, and electrical which isn't as ranked as highly as maine. The next words the site used was electrical services. heating was also included but will not be understood by search crawlers.